Preparing Your Experience
Chandi Prasad PATTNAIK
•
Feb 22
•
2 min read
Updated: 5 days ago
Odisha’s travel market has evolved significantly over the past decade. The growing outbound demand, particularly toward Western countries, and the recent establishment of VFS Global services in the state are clear indicators of expanding international travel potential. However, while demand is rising, the state’s airline statistics often fail to reflect its true market strength.
A major reason lies in booking practices. Many travel agents in Odisha continue to issue tickets through metro-based consolidators and B2B portals without first creating PNRs through Global Distribution Systems (GDS) or airline B2B platforms. While commercially convenient, this approach limits the visibility of Odisha’s real traffic potential in airline data systems.
Using a GDS to create Passenger Name Records (PNRs) — even if the ticket is ultimately issued by a partnered wholesaler — ensures that:
Importantly, even non-IATA accredited agents can create PNRs in GDS and queue them to their partnered wholesalers for ticket issuance — a process widely known as offline ticketing.
For low-cost carriers such as IndiGo and similar airlines, agents are encouraged to use official airline B2B portals rather than third-party consolidator portals. This ensures direct recognition of the state’s traffic contribution and strengthens local market visibility.
The launch of VFS Global services in Odisha from 01 April 2026 (covering UK Visa and select Schengen countries) is a strong validation of the state’s outbound travel potential.
Tourism growth is not only about selling tickets; it is about shaping infrastructure. Every PNR created through the right channel strengthens Odisha’s statistical visibility. Every disciplined practice builds credibility.